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Tag Archives: photojournalism
Yesterday our President came to town!
President Obama dropped in on the citizens of Nashua, NH on Saturday (Oct. 27, 2012) as part of the last leg of his re-election campaign. In my opinion, having the leader of the free world stopping into town is a big deal and for me a chance to capture a little history with my camera.
The folks in Nashua really turned out and despite long lines and many hours of waiting, they kept the smiles on their faces. The fact that so many people decided to take part makes me hopeful about the state of our body politic. It was a small demonstration against apathy, and I will take it as a positive sign.
James Taylor provided a warm-up act for the main show and he did not disappoint. He played a selection of his hits and really sounded great. It was a nice distraction and provided some relive for the thousands of folks patiently standing en-mass on the lawn of the Elm Street School campus.
I was able to share this experience in the company of two of my sisters, which is rare get together for us, which made for a more important occasion. The event brought to mind, all the political /campaign events we have witnessed together in New Hampshire over the last forty or so years. From the days of Nixon to today we have had a front row seat to the American political process.
Just another good day in New Hampshire.
The news of the death of Senator Arlen Specter yesterday was noteworthy for a few reasons. First and foremost the nation has lost a long serving and capable public servant. His death also marks the end of another era in American political life. The senate he served in was once a place of civility and high-minded pursuit of effective public policy. Today it is all about dogma and disparagement Moderate northeastern Republicans like Specter, offered a counter balance to more extreme right and in my opinion we all benefited from that middle road.
Specter was tough and pragmatic, with a political career that began with the Warren Commission and ended with the Tea Party. In my photography career I was able to photograph and observe the senator in action on a couple of occasions. What I recall most from watching in the Senate hearing room was his intensity and his no-nonsense approach. We would be well served as a nation if we had more like him. Agree with him or not, the man always earned respect. RIP sir.
Game on in New Hampshire! Now that the Iowa caucus is over John Huntsman will not be the only primary candidate wandering the streets on New Hampshire seeking primary voters. This shot made on Monday when all the excitement was in the Midwest, the calm before the storm. Looking forward to a week full of political events and sightings.
Gov. Huntsman with wife in tow, passing in front of a bust of JFK which graces the Main Street in front of the city hall in Nashua, NH. The statue commemorates the spot that Kennedy started his campaign for president in 1960. The image reeks of irony for me and I can not but hear the voice of Lloyd Benson comment on VP Dan Quayle ” You’re no Jack Kennedy…”
The presidential primary, the national sport of the Granite State is truly one of my favorite things. Only six more days until the parade leaves town!
How do you get an editor’s attention?
The single most important element that will improve your company’s odds of gaining free column inches in print and online is simply to provide quality photography. By supplying an editor good illustration with your press releases you will dramatically increase your publication rates. What do I mean by “good” photography – what sort of images are editors seeking?
Business portraits and headshots are basic requirements for any entrepreneur or professional and they are most useful for building your personal online identity and for marketing materials. Publications will use this type of imagery when the format allows for it but these are not the shots that will be prominently featured. They are great to have for straight news articles but are of limited appeal for editorial feature articles. Provide the publications you are targeting in your media campaign a reason to display your content prominently and in return you will gain free public notice.
Types of PR photos that get the editors attention:
- Show your subject in action- have them actively doing something
- Use photos that relate to your narrative tell your story
- Environmental portraits that show the subject in context
- Provide a good variety of views and a selection of different photos to choose from
- Shots that are well-lit, well exposed and properly focused
- Good product and facility shots
- Unusual perspectives and compositions
- Horizontal and vertically shot choices
Types of public relations photographic clichés that you should avoid:
- The award presentation hand-off and handshake
- Shots that are poorly exposed framed and focused. Technical flaws are a non-starter
- Image files that do not match the publications submission specifications
- Images that include people and property without proper photography release
- Group shots that are arranged for a firing squad – up against the wall!
- Amateur quality, low resolution unprofessional quality
Making photographs that get published rather than end up in the trash requires some skill and expertise. Although digital camera technology is readily available, the results you get yourself may not enhance your professional image. I would encourage you to consider hiring a professional photographer like myself to produce your PR photography. Not only do I have the creative skills to make images that editors want, I also understand the formatting, technical standards and release issues that you will encounter.
You wouldn’t consider someone who watches court room TV shows qualified to defend you in court, that would be crazy.. Why would you trust your public identity and the perception of you and your company to a casual snap shooter?
I have been producing editorial grade, public relations photos for clients, which have been published thousands of times during my career. My objective is to create photography for my clients that enhance their image and provide a maximum return on investment. Not only do my images make you look good- they add value to your brand. For more information on my public relations photography services please email me at firstname.lastname@example.org
I just saw the notices of the death of former New Hampshire Governor Walter Peterson and can’t help but feel a bit sad. Not only have we lost a genuine public servant we also have lost a gracious human being. No recollection of him occurs without a smile emerging on my face.
“The Governor” remains as one of my favorite politicians that I have photographed in my career. On two occasions shooting for the CCSNH system in the last couple of years allowed me to spend some time getting to know this fine gentleman. There was nothing exceptional about the photographic experience but personal experience was truly rich.
The last time I photographed him and despite being in a roomful of noteworthy and distinguished people clamoring for his ear, Mr. Peterson chose to spend a few moments chatting with me. We quickly established our common roots in Nashua, our mutual love for politics and lament for the lack of civil discourse in the current political climate. The fact that this man took the time and was genuinely interested in our exchange truly mattered to me.
As a kid in NH, Walter Peterson became one of the first politicians that captured my nascent curiosity about politics and public policy. He is an iconic example of the moderate Republican, most concerned with good governance rather than dogma. His refusal to take the “the pledge” and keep taxes an option in state policy more than likely cost him his third term. His successor, Mel Thompson, embraced the rigid promise and New Hampshire has been saddled with that irrationality ever since.
The political spectrum is a little narrower and the world is little less kind today without Walter Peterson – R.I.P.